Don Aguirre

Copywriter | Creative Director | 80s Pop Culture Savant | daguirre4@gmail.com

Don Aguirre

Copywriter | Creative Director | 80s Pop Culture Savant | daguirre4@gmail.com

Omaha Steaks

With an email list in the millions, Omaha Steaks has an eclectic audience that's not only hungry for the world's best steaks (and they …

Omaha Steaks: April Fool's Day

Calendar events like April Fool's Day allowed us the chance to show the world that we didn't take ourselves too seriously. Aside from including a …

TD Ameritrade

For adrenaline fueled day-traders, thinkorswim is their platform of choice. With more bells, whistles, and gadgets than Batman's utility belt, this baby helps traders …

biBERK

biBERK is part of Warren Buffet's Berkshire Hathaway Group of Insurers. They came to Ervin & Smith because they wanted to make a media …

Doane University

In 2016, Doane College rebranded itself as Doane University. They wanted a campaign that felt more like a rallying cry to their diverse community …

Rotary Lift: Heavy Duty Catalogue

The first digital catalogue for Rotary Lift, we brought attention to the big, BA trucks in their heavy duty line. 

Rotary Lift: Raised in Madison

In 1925, Peter Lunati designed, built, and patented the first fully hydraulic automobile lift. He called it a Rotary Lift because it rotated 360 …

Sporting Kansas City: Red Card

Note: This concept was originally pitched to the New York Red Bulls as a fun way to kick off their 2010 season, but they …

Red Bull

Lead copywriter on both video projects. Worked with creative production team to concept video theme, mood, and overall aesthetic.

Total Wellness

TotalWellness develops customized health and wellness programs for corporate organizations. In 2016, they launched Beata, which was aimed at bringing the same wellness solutions …

Omaha Steaks: New Product Rejects

Let's face it: even seasoned "big idea" guys can sometimes come up a bit short in their hustle to grow the brand. Thankfully, our …

Blue Blood Brewery

To add a fun twist to the 2017 Market-to-Market race, Blue Blood Brewery whipped up a special beer to reward runners with at the …

Hastings College

In 2010, Hastings College wanted a fun and engaging way to welcome students back to campus. These e-cards could be downloaded from the school …

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